Airtight inflatable promotional material | X-Treme Creations Inflatable airtight mattress in the shape of a Samsung mobile phone as 3D point of sales visibility for Unilever's Bifi brand Eyecatcher & Premium Unilever Germany & Panasonic X-Treme Creations

Miniature airtight inflatable Mattress

Miniature airtight inflatable

The available know-how in creative possibilities of the X-treme Creations team and the prevailing legal regulations concerning the double use of an air mattress in the shape of a Panasonic mobile phone, convinced Unilever Germay to entrust X-Treme with the order.

Client: Eyecatcher & Premium
Created for: Unilever Germany & Panasonic
Product groups: Airtight miniature inflatables
Applications: Brand activation Promotion and gadgets

Briefing

The head of the purchasing department of Unilever in Germany is asked by their internal client Bifi to find a supplier for 1.000 miniatures within the prevailing regulations.

Project

The internal client ideally wants to create an inflatable miniature with a double use : an eye catcher but at the same time a useful object that the client can obtain by saving stamps. A bit later, Panasonic shows up as a co-sponsor of the project. After a brainstorming it is decided to produce a bright Bifi-orange air mattress in the shape of a Panasonic mobile phone. 

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Airtight inflatable promotional material | X-Treme Creations screen printing in production of POS inflatables for Unilever Brand activation  & Promotion and gadgets  &  Eyecatcher & Premium Unilever Germany & Panasonic X-Treme Creations
Airtight inflatable promotional material | X-Treme Creations welding in production of POS airtight inflatables Brand activation  & Promotion and gadgets  &  Eyecatcher & Premium Unilever Germany & Panasonic X-Treme Creations
Airtight inflatable promotional material | X-Treme Creations Inflatable mattress Bifi screenprinting Brand activation  & Promotion and gadgets  &  Eyecatcher & Premium Unilever Germany & Panasonic X-Treme Creations
Airtight inflatable promotional material | X-Treme Creations Technical drawing of inflatable miniature  airtight mattress with Bifi branding Brand activation  & Promotion and gadgets  &  Eyecatcher & Premium Unilever Germany & Panasonic X-Treme Creations

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